WebStrategies

SEO Training #6 – technical aspects of SEO

Ashley Bryan — Tue, 17 Apr 2012 10:20:42 +0000

SEO Training #6 – technical aspects of SEO

Some things that are important but often overlooked when it comes to SEO are the technical aspects of the Search Engine Optimisation effort. Sometimes technical issue may hold back real success of a website in the Google search results, even when a substantial SEO-effort in other areas such as link building, has been made. YouRead More

SEO, website marketing and website conversion optimisation | Sunshine Coast - I offer website performance optimisation services designed to increase the effectiveness of your website (IE GENERATE MORE BUSINESS).

FAQ: where do the title and description in the Google search results come from?

Ashley Bryan — Thu, 12 Apr 2012 14:19:22 +0000

FAQ: where do the title and description in the Google search results come from?

I have been asked how the Google search result items are created. That’s the Blue Title with the URL and brief description below it like this: This is a good question and an understanding of this will definitely assist you in your SEO efforts. The Title in a search result is clickable to the destination URL on yourRead More

SEO Training #5 – you and your competitors

Ashley Bryan — Tue, 27 Mar 2012 01:38:20 +0000

SEO Training #5 – you and your competitors

Just as part of our everyday marketing activities includes looking at what our competitors do, so it is that we should analyse our competitors’ websites as part of our preparation for SEO. Now, the competitors we are talking about here are your competitors in the Google search results, which may or may not be yourRead More

SEO Training #4 – understanding the Google search environment for your search phrases

Ashley Bryan — Thu, 15 Mar 2012 00:54:51 +0000

SEO Training #4 – understanding the Google search environment for your search phrases

Market Analysis forms a big part of our business activities as we all know. We undertake these activities when we are planning and starting up our businesses and then we keep an eye on what’s happening in our industry on a day to day basis (ideally). Well, keeping and eye on our online environment isRead More

SEO Training #3 – SEO, the broad outline

Ashley Bryan — Thu, 08 Mar 2012 06:04:46 +0000

SEO Training #3 – SEO, the broad outline

SEO is “…the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results” (Source: Wikipedia, http://en.wikipedia.org/wiki/Search_engine_optimization) Or, to you and I: “getting your website higher up in the Google search results” There are two main areas of focus when weRead More

FAQ – Quick description of Google Adwords

Ashley Bryan — Thu, 08 Mar 2012 02:58:34 +0000

FAQ – Quick description of Google Adwords

Google Adwords are the Ads you see to the right and top of a set of Google search results and are known as “Pay Per Click” (PPC) advertising, which means that you don’t pay unless someone clicks on the ad and comes through to your website. This makes the system very effective because you onlyRead More

SEO Training #2 – SEO: first the why, then the how

Ashley Bryan — Tue, 06 Mar 2012 23:34:41 +0000

SEO Training #2 – SEO: first the why, then the how

The mechanics of the search We talk all the time about Search Engine Optimisation (SEO) and how we “do it” in terms of the actions we take and the things we need to do. We also talk about why we do it, and we usually explain this in terms of getting our websites higher upRead More

Free duplicate content checker

Ashley Bryan — Tue, 06 Mar 2012 04:28:38 +0000

Free duplicate content checker

I have found this great tool which will check how similar two web pages are for FREE: Duplicate Content Check It gives a nice little report which details the similarities between the two pages. Obviously we want to avoid having duplicate content on our websites, either between our pages or between our pages andRead More

SEO Training #1 – SEO, what’s all the fuss?

Ashley Bryan — Mon, 05 Mar 2012 13:39:47 +0000

Today I start my free online SEO Training Course. The idea is go step by step, gently, through the process of optimising your website, and building links into it. The objective: higher rankings for your website in the Google search results, and more visitors as a result. Afterall, that’s what we all want. I’ll startRead More

From nowhere to page one for live streaming website

Ashley Bryan — Mon, 05 Mar 2012 13:09:13 +0000

I did a quick SEO job for a client recently which highlights the power of good onsite optimisation combined with well placed external links. The website is Social Stream TV, a website which offers live streaming, integrated with social networking and online buying and selling. The website has a few public pages, but most ofRead More