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Google To Feature 4 Adwords Ads At Top Of Search Results

“From the Website Strategies blog Google To Feature 4 Adwords Ads At Top Of Search Results

Moz reports that it looks like Google is switching to 4 ads at the top of the search results – up from three.  The number of ads at the top of Google SERPS has traditionally averaged out at 3, although it varies with a number of factors including search term.  It has been observed that GoogleRead More

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Facebook FAQ

“From the Website Strategies blog Facebook FAQ

Below is an evolving list of FAQ that I receive regarding Facebook. Q:  How does Facebook know when people are in the locations I’m targeting? A: Facebook uses information from multiple sources such as current city from profile, IP address, data from mobile devices if location services are enabled, and aggregated information about the location ofRead More

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Things to look at when buying a website business

“From the Website Strategies blog Things to look at when buying a website business

Buying an existing website to run as a business?  Before you buy an existing website business you should check the following: The basics: How old is the website/domain name?  The older and more established the better.  A new website means you’re starting from scratch with your SEO. Is the website mobile friendly?  If not, youRead More

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Professional Development Courses, What To Look For

“From the Website Strategies blog Professional Development Courses, What To Look For

What is Professional Development? Professional development (PD) is a continuous process through which individuals acquire new knowledge and skills that relate to their profession, work environment and job responsibilities. This continuous development plays a key role in maintaining and improving professional competence, enhancing career progression and keeping abreast with current technology and practices. There’re numerousRead More

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What to Look For In a Great Blog Writer

“From the Website Strategies blog What to Look For In a Great Blog Writer

It’s ironic that one of the biggest bottlenecks for blogging is the actual blogging. Personally creating all the content that goes on your blog can be pretty time intensive. So, depending on your intentions and business model, you might need to hire a blog writer to help out with some of the work. The needRead More

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Google Panda 4.2 Strikes….but slowly

“From the Website Strategies blog Google Panda 4.2 Strikes….but slowly

Google tells Search Engine Land that it pushed out a Google Panda refresh this weekend. Many of you may not have noticed because this rollout is happening incredibly slowly. In fact, Google says the update can take months to fully roll out. That means that although the Panda algorithm is still site-wide, some of yourRead More

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Impact of Google’s Mobilegeddon Update

“From the Website Strategies blog Impact of Google’s Mobilegeddon Update

Zineb Ait Bahajji, a Google representative, was quoted as saying that the “Mobilegeddon” update would be more impactful than Panda or Penguin. Gary Illyes, also from Google, reiterated this later. So the debate has been: Is the Mobilegeddon update as impactful as it was expected to be? Media reports suggest otherwise with some going asRead More

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FAQ: Are non-mobile friendly websites penalised by Google?

“From the Website Strategies blog FAQ: Are non-mobile friendly websites penalised by Google?

We received a question:  Apparently there has been a recent change with Google that websites need to be mobile responsive or they will lose page ranking.  Is that correct?? Answer: It is important to understand that any issues related to not being mobile-friendly are confined to the Google Mobile search results (ie when using GoogleRead More

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Basic Social Media Plan

“From the Website Strategies blog Basic Social Media Plan

A simple guide to get started, 15 minutes per day Initially use the same posts for Facebook, Twitter and Google Plus (will need to be cut down to <140 characters for Twitter). Later, vary the post text for each. Later still, treat each channel entirely separately with its own plan. Hootsuite.com allows you to manageRead More

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10 Reasons Why Having Videos Autoplay on your website is not a good idea

“From the Website Strategies blog 10 Reasons Why Having Videos Autoplay on your website is not a good idea

To use or not to use autoplay for video content on my site? That’s the question bouncing around most website owners’ minds. Just like music, photos and maps, videos can enhance your visitors’ experience and lead to more conversions. When placing the video on the site, you can either set the video to play automaticallyRead More

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