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E-mail marketing is a form of direct marketing which uses bulk electronic mail as a means of communicating commercial services, or for fundraising, by sending messages to an audience via the internet.

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It’s easy to think that both the Noindex Meta tag and the robots.txt disallow command appear to do the same thing: stop a page being listed on search engines. But there’s more to it than that.

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SEO is an acronym for “Search Engine Optimisation” or “Search Engine Optimiser.”

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For a business targetting a small geographic area, how do we handle title tags?

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To submit your site to the Google Directory, you first need to submit to the Open Directory Project – http://www.dmoz.org/

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What is the Google bot and why is it important to t you?

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The first step to establisihng what keyword and phrases you should optimise your website for is to establish and understand what its goals and objectives are.

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I sometimes get asked the question: “does having both / and /home for a website create “duplicate” home pages and cause Google to blacklist a site, or does it just lower a site’s page rank?” Here’s my take on this issue.
Any time two URLs point to the same page there exists a potential duplicate content issue [...]

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The Google Adwords system is an excellent way to start marketing a new website on the Internet quickly, especially in the early months after a launch when exposure on the “natural” listings of Google is poor

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